Stratus

Streamlined Webflow site enabling a $600k ARR insurance tech startup to generate qualified online leads

Design
Development
Animation

Supporting rapid growth with a sales-ready website for a dental insurance verification platform with proven traction

Stratus came with an impressive $600k in ARR but a basic website that couldn't support their next stage of growth. Most of their sales came from in-person interactions at trade shows and they needed a digital presence that could generate qualified demo requests and facilitate their sales process asynchronously.

The website was designed to establish credibility and drive conversions across two distinct audiences: individual dental practices and larger DSOs. A custom Lottie animation illustrates the platform's AI-powered workflow, showing how Stratus automates everything from documentation to carrier phone callsβ€”making a complex technical process immediately clear. The clean, trustworthy design positions Stratus as a professional solution worthy of their growing customer base.

The result is a conversion-focused experience that enables Stratus to scale beyond trade show revenue and capture qualified leads through their website.

Industry

B2B β€’ Healthcare

Highlights

  • Component library
  • Custom Lottie animations
  • Easy-to-manage CMS

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